Doing Amazon FBA in 2023 with PushAMZ
02.07.2023
Doing Amazon FBA in 2023 with PushAMZ
If you’ve been in the Amazon seller community for a while, you may already be familiar with Amazon FBA. FBA, or Fulfillment by Amazon, takes care of all the storage and delivery for you. This way, you can focus on the things that matter most, like marketing and product development.
With Amazon FBA, you can even fulfill orders from other platforms, making it an incredibly convenient solution for any Amazon seller. Despite its popularity and ease of use, there are still some sellers who struggle to achieve success through the Amazon FBA program.
So, what’s the reason for that?
Well, there are multiple reasons for the failure of many Amazon sellers:
- Lack of experience: one of the biggest reasons why the majority of Amazon sellers are not able to become successful is the lack of experience. Running an Amazon Store requires a lot of effort, study, analysis, and marketing. There is a long learning curve and by the time the Amazon sellers learn this, it’s too late.
- No USP in their product: most Amazon sellers are not capable of highlighting their product’s USP on Amazon’s platform. As a result, their product does not get the desired attention from the buyer and they do not receive sales.
- Lack of perseverance: Unfortunately, there is a lack of perseverance among Amazon sellers. Many people just start their store as a hobby, not as a part-time business or a passive income source. As a result, most of them give up early as Amazon sellers. Amazon Sellers must understand that running an Amazon store is a business that would demand your attention and rigorous efforts just like any other business.
- No concrete strategy: Many Amazon sellers do not have a concrete strategy in mind while running their Amazon Stores. A strategy is very important and without this, you would just be managing your business afloat without any direction for future growth.
Should you still run an Amazon store?
This is one question that a lot of prospective Amazon sellers ask us when they are planning to start their Amazon Store.
The answer is yes, you can start an Amazon Store and you can become successful as well.
But you need to do the following:
- Identify your customer base (create a buyer persona of who is more likely to buy your products.)
- Understand the buyer’s pain points: what problems does your buyer face and how does your product solve their problems? You can also take this as identifying and pitching your product based on its USP.
- Work on product development and marketing: always research new products and how you can add them to your portfolio to provide more value to the customers.
These are some of the steps that you need to take to get started with your Amazon seller store.
We are here to help with a free strategy session to take on all your inquiries regarding Amazon automation along with practical solutions to boost the growth of your Amazon Store.
We will also discuss the $1 Trillion opportunity to do your business and make the most of it.
For further information, book your free strategy session today.